f5ve is entering the pop scene uniquely backed by superstar producers A.G. Cook and Bloodpop, marrying hyperpop and J-Pop in effortless style. The band wears their influences proudly, mirroring the enthusiasm of their fans online through a marketing strategy full of memes straight from twitter and self referential jabs.
I jumped on board to promote a live event that celebrated the release of their most successful single yet, “Underground.” The flyer brought to life a surreal train station in whimsied point of view, the DJ lineup presented like a schedule of trains arriving and departing.
My work continues, most recently in social media teasers for their debut album “SEQUENCE 01”. The 3D elements contain easter eggs for the most devoted fans to find.
My Role
Director, Creator
Year
2024-Ongoing
Type
3D Designer, Event Promo
EVENT PROMOTION IN TOKYO
VARIED USAGE
about
Alexander Bosserman is a multidisciplinary artist whose work ecompasses many techniques and styles. After studying advertising, communications, and philosophy in Los Angeles, Alex now lives in Seoul as a freelance artist.
Presenting a cinematic style with extra attention to sound design, client’s stories and identities are shown at their best, uniquity exemplified. With works spanning from music videos to product advertisements, regardless of subject, the goal is the same; to pique your interest before the modern attention span whisks you away. In animation, time accelerates in hyper-real motion, in design, elements rest in harmony, and in video, the story fashions itself in destined arrangement.
Those interested in pushing the limits of their brand will find strategy, unique ideas, and beautiful execution at the foundation of their success with Alex.